Coffee Analysts Congratulates Vermont Coffee Company – 30 Years!
Paul Ralston, celebrating 30 years in the coffee business, identifies Dan Cox as providing valuable assistance in providing coffee education and trainingwhen he was starting his company. Coffee Enterprises/Coffee Analysts still provides training to the coffee industry and regularly works with all parts of the coffee tree-to-cup supply chain.
From today’s Burlington Free Press: “Ralston spent six months learning how to evaluate green coffee beans, blend, roast and control quality and despite Cox’s initial concerns, he carved out a niche and grew steadily. “He was still there in five years and then another five,” Cox said. “He was very savvy, always asking for a better way to do something…and he has stayed true to his style. His packaging is still relatively unsophisticated but it works for him. He makes a respectable coffee and a pretty darn good decaf.”
A few other factors worked in Ralston’s favor, Cox added: “Number one, he had a passion for it, and number two, nobody really came right after him. He had a window of opportunity that doesn’t exist today.”
For the full article, please go to: http://www.burlingtonfreepress.com/article/20140221/LIVING06/302210010/Middlebury-coffee-roaster-Vermont-Coffee-Company-still-growing-after-30-years