Turer’s Take: NACS
Spencer Turer, Director of Coffee Operations, attended the recent NACS Show (National Association of Convenience Stores) held in Las Vegas, Nevada. While at the show, Spencer met with many of our clients from the convenience retailer channel of trade, and had the opportunity to talk with other retailers about their hot beverage programs.
“Attention to coffee quality and improved brewing technology was the primary focus of this year’s show,” stated Turer. Many of the national coffee roasters were demonstrating their quality capabilities by featuring singe-origin coffee, exotics, and even certified coffee, illustrating their commitment to social and environmental responsibility. Equipment manufacturers were demonstrating the newest technology for filter drip brewing and serving to maintain coffee quality attributes. Espresso machines, both super-automatic one-step and two-step models, were prominently displayed, demonstrating to convenience retailers that freshly prepared espresso-based beverages are able to be included in anyone’s coffee program.
From branded coffee to private-label programs, and from commercial quality to gourmet quality, the overall focus at the NACS Show was to keep the hot coffee customer in their stores by delivering a great tasting cup of coffee to the consumer.
Coffee Analysts is recognized as the leader in coffee testing services to food service brands and convenience retailers, and is providing comprehensive quality support to many convenience retailers to help them achieve their sales and profit goals.